Arjuna 's mission
Consulting
in communication
For further information
Tel N°:01 42 66 35 60 or e-mail:arjuna@arjuna.fr
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Communication alone is
not sufficient to predict and manage a crisis situation..., but it does play
a vital role,
because of the need to maintain the public's confidence.
Each crisis is different. The organization's
f positioning, the scope of its reaction, and the messages to be put across,
must all be considered on a case-by-case basis and taken into account.
It is possible to be prepared, notably
by:
- visualizing
the actors of the crisis,
- preparing
pratical information on the identified risks,
- having
a better understanding of how the media operates,
- learning
how to address the public in a difficult context.