Arjuna is derived from the French Word for Clay
Clay evokes the idea of fragility,
Arjuna helps organizations
offset their weaknesses.

Clay, the material on which ancient texts were written,
Arjuna draws up crisis procedures,
prepares written statements
and intervenes in times of crisis
to devise the various messages to be put across.

Clay is malleable,
Arjuna puts into place flexible and operational mechanisms to repond to any kind of crisis.
Clay, the substance from which
man and woman were created,
Arjuna places the human dimension
at the centre of its concerns.
We consider adaptability to expectations,
active participation and team training as primordial.
The French word for clay, 'Argile',
has the same root as 'Argument' : clarity
Arjuna helps businesses organize their communications
in time of crisis, helps them to clarify the issues a stake
and the messages to be put across,
and to maintain or restore public confidence.
Clay ensures cohesion,
Arjuna helps teams reflect
upon their values
and internal cohesion,
both crucial factors in times of crisis.
Clay is resistant to fire,
Arjuna spends more than a third of its time
on the ground providing emergency assistance
to organizations in crisis situations.
Clay is watertight,
Arjuna works on sensitive cases.
Confidentiality is a basic principle
of our operations.